Getting started with video is easier than ever on YouTube's new app, Director. Hear from Rich Kushner at Swedish Motors regarding his experience. In about an hour we recorded a great video of Rich telling his story of how Swedish Motors, a European and Import car repair and sales facility, was started more than 35 years ago.
Here's the video using YouTube's Director's "Owner Story" project. By following a guided template video and leveraging the built in editing tools this video was created in less than one hour.

About the Author

Adam Kushner
Adam Kushner grew up in his family’s repair shop and worked every role—from lead tech to operations. In 2013, he founded Business Actualization™ to help auto repair shops grow through marketing that actually aligns with shop realities. Today, Adam leads a team of industry-savvy professionals and continues to consult with his family’s shop, combining deep shop knowledge with progressive marketing execution.