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Do Negative Backlinks To Your Website Really Matter?

Backlinks to your website are important. Search Engines like Google use these as ranking factors. Positive backlinks improve where you appear on a search engine result page. Negative backlinks can...

In SEO, sem, White Hat SEO

Ranking Organically for Keywords Can Take Time; Luckily There Are Ways to Get Some Quick Wins

Improving your search engine rankings is important to the future of your auto repair shop. The first step is determining how to rank for auto repair keywords. The fastest way for many businesses to...

In SEO, sem, ppc, Social Media, Marketing Assets

5 Free Tools Every Auto Shop Owner Should Be Using

These tools will help you understand your digital marketing implementation:

Everyone's an expert when it comes to marketing. Use these tools to evaluate how well your website, social media marketing,...

In SEO, sem, advertising, Inbound Marketing, Hubspot

SEO verses SEM Part Two: Implementation Starts With You

A few weeks ago we described the difference between Search Engine Optimization (SEO) and Search Engine Management (SEM). With the near-chaotic energy and the vast amount of information available on...

In SEO, sem

SEO verses SEM: If You Want Your Website to be the Cool Kids' Table, You Need Both

Search Engine Optimization (the tactics and techniques used to get your website ranked so it appears early when someone searches for your product, business or service) has long been a generalized...

In SEO, sem